
Yewei Brand Corporate Promotional Film Production
- Published:
- 2019-01-18
- Director:
- Garbo (Director of Photography)
- Source:
- AIMI Visual Media Co., Ltd.
- Last Updated:
- 2026-09-23 15:15:17
AIMI Visual Media produced a 3:30 corporate promotional film for Yewei, a manufacturing brand with multiple production bases in China. Shot natively at 1920×1080, 25fps across factories, workshops, warehouses, and offices, with aerial footage, an executive interview, and delivery in 7 business days.
▶ View full project details, specifications & FAQ
For a large manufacturer, the assets that persuade are scale and system: multiple production bases prove capacity horizontally, a warehouse of more than ten thousand square meters proves the supply chain in depth, and an executive interview personifies the company’s intent. We structured the film as a three-level argument: aerials establish scale, workshop and warehouse establish system, and people establish trust. Walls of stacked bagged product are not pretty, but they are persuasive, and a manufacturing film needs credible frames more than beautiful ones.
| Project Overview | |
|---|---|
| Client | Yewei (manufacturing brand, multiple production bases) |
| Video | Corporate promotional film with aerial photography |
| Final Deliverables | 3:30 master, 1920×1080 25fps |
| Director | Garbo, Director of Photography |
| Shoot Location | Client manufacturing bases: workshops, warehouse, offices, China |
| Turnaround | 7 business days (script, shoot, post) |
| Usage License | Full commercial license |
Creative Concept
Big manufacturers win on scale and system, and scale has to be filmed as depth, not stated as a number. Dawn and dusk aerials put the factory and its steam inside one mountain valley, letting the audience see more than one plant at work. On the ground, operators in helmets and goggles at power distribution cabinets, and bagged product stacked into walls across the warehouse, carry the system argument spatially. The executive interview, set before a dark bookcase lined with certificates and awards, closes the film by putting a face to the company’s track record.
Production
Aerial segments used natural dawn and dusk light, valley mist and plant steam layering under low sun. Workshop coverage built on existing industrial lighting with portable fill at the distribution cabinets so operators’ faces and hand movements stay readable. The warehouse combined high camera positions with depth shots down the aisles, the steel roof’s skylight strips providing natural top light. The interview ran a three-point setup against the dark bookcase, the subject evenly lit while the background kept its texture. The grade is an industrial warm tone, steady and weighty for the interview close.
Production Challenges
1. The aerial weather window over a mountain site is short and shifts fast. We stationed at the site a day early, finished takeoff preparation half an hour before sunrise, and completed every aerial shot inside the roughly fifteen minutes of best light. Airspace checks, a filed flight plan, and a licensed pilot came before any of that.
2. A long-span warehouse has uneven natural light over deep space. We scheduled coverage for the hours when the roof’s skylight strips perform, used floor markings to guide composition, and let the shadow areas keep the site’s true industrial texture instead of forcing flat brightness onto a working space. It costs schedule flexibility, but it protects the honesty of the image.
3. An executive unused to cameras tightens up, which flattens the delivery. We ran it as an interview, not an address: questions were aligned in advance, and we chatted for ten minutes before rolling, starting the camera only once the state was right. The conversation format produces natural expression that a rehearsed speech rarely matches.
Deliverable Specifications
| Deliverable Specifications | |
|---|---|
| Final Duration | 3:30 |
| Master Resolution | 1920×1080 (16:9) |
| Frame Rate | 25fps |
| Coverage | Aerial photography plus ground production, warehouse, and interview units |
| Post-Production | Editing, color grade, aerial packaging, subtitle design |
| Color Direction | Industrial warm tone; workshop texture preserved, interview steady and formal |
Where the Film Lives
The film serves the company’s official website, investment and dealer recruitment meetings, industry exhibitions, and client due-diligence settings, where scale and supply-chain proof matter most to the decision. The structure, aerials to systems to leadership, walks a visitor from capacity to trust in three and a half minutes. Shorter excerpts can serve social distribution when needed. Before distribution on any platform, check that platform’s latest content policies.
Scale must be filmed as depth: one number never convinces. Show more than one plant in the valley, and walk the lens from one end of the stacked goods to the other. Scale is a spatial relationship, not a caption. (Garbo) — Garbo, Director of Photography
Frequently Asked Questions
How do you film a company with multiple production bases?
Aerials plus planned coverage: the main base gets a complete aerial treatment, the others are captured at signature angles, and captions with transitions mark the multi-base layout. For a manufacturer’s capacity map, shooting by map logic beats listing footage base by base.
Why give the warehouse so much screen time?
The supply chain is a manufacturer’s hidden competitiveness: storage of more than ten thousand square meters means stock readiness and delivery certainty, a core reason B2B clients place orders. Warehouse footage persuades through the scale and order of the stacked goods, not through beauty.
How should an executive prepare for the on-camera interview?
Three preparations: the question list communicated in advance, answer points aligned internally, and wardrobe plus set chosen to the corporate VI. An interview is not a speech; guided conversation delivers naturally, and the pre-shoot chat is a necessary cost.
How is the 3:30 runtime allocated?
The first 20 seconds of aerials establish scale, the middle two minutes prove the system item by item across production, warehousing, and quality control, and the final 40 seconds of executive interview close it. The golden structure: scenes state strength, people state trust.
What procedures does aerial filming require?
It follows airspace management rules: confirm the site is outside no-fly zones, file the flight plan, and fly with a licensed pilot. Around industrial sites we also keep safe distance from production and fly carefully near steam discharge points.
How is a multi-location manufacturing film priced?
Every corporate film is quoted per project, with costs itemized from your brief; aerials and multi-location coverage affect the scope. Share your requirements through our contact page and we will reply with a detailed proposal and quote.
Are the workshop operators real employees?
Yes. On-duty staff perform their own tasks, including the distribution-cabinet work, and standardized operation is itself proof of management. Staged actions do not survive an informed viewer, so authenticity is the baseline of a manufacturing film, not an extra.
Will walls of bagged product look unattractive on film?
Real beats pretty here: bagged product stacked into walls is direct evidence of capacity, and manufacturing clients watch for strength, not art direction. Triangular stacking and depth lines give the real footage order, so honesty still composes well.
How long does a film of this length take?
This project was delivered in 7 business days, covering planning and scripting, the multi-location shoot, and post-production. Segments with aerials are scheduled flexibly around weather windows, and rush options can be confirmed with our team.
Need a corporate film for your multi-site manufacturing group?
Related cases: Zhongsu New Materials R&D Corporate Promotional Film · Feiwen Haircare Brand Corporate Promotional Film
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