Jewelry product photography case study by AIMI Guangzhou

ozoon Watch Product Photography

Published:
2023-05-05
Lead Photographer:
June (Product Photography Team Lead)
Source:
AIMI Visual Media Co., Ltd.
Last Updated:
2026-09-15 16:05:00

ozoon women fashion watch with rose gold case, black croc leather strap and crystal floral openwork dial, front view, white background product photography

ozoon women watch with rose gold case and black croc strap, pavé floral dial detail, white background product photography

ozoon women fashion watch with rose gold case, green croc leather strap and crystal flower dial, white background product photography

ozoon women watch with navy croc leather strap and contrast stitching, rose gold case and pavé openwork dial, white background product photography

ozoon men ana-digi sports watch with steel bracelet, navy and orange dive bezel and dual LCD windows, white background product photography

ozoon men ana-digi chronograph watch with steel link bracelet, orange accents and WR 50M dial text, white background product photography

ozoon men sports watch with navy suede strap and orange contrast stitching, multi-function dial with weekday subdial, white background product photography

AIMI Visual Media is a jewelry and watches photography studio in Guangzhou, China producing catalog imagery for watch brands. This session delivered 7 white-background frames of ozoon crystal-dial fashion watches and ana-digi sports watches, delivered in 6 business days at 2000px.

▶ View full project details, specifications & FAQ

The product is two ozoon watch families: a women's fashion line with rose gold cases, croc-embossed leather straps and a crystal-paved floral openwork dial, and a men's ana-digi sports line with steel bracelets, navy-and-orange dive bezels, dual LCD windows and 50m water resistance. The client wanted a white-background catalog set covering both families, dial branding legible in every frame. All 7 frames were shot at the AIMI Visual Media studio in Guangzhou, China, and delivered under a full commercial license.

Project Overview
Clientozoon, a watch brand with fashion and sports lines
ProductWomen's crystal-dial fashion watches and men's ana-digi sports watches
Shots Delivered7 white-background frames
Lead PhotographerJune, Product Photography Team Lead
Shoot LocationAIMI Visual Media studio, Guangzhou, China
Turnaround6 business days
Usage LicenseFull commercial license

Photography Challenges

1. Pavé crystals fight the dial branding. The floral openwork is paved with stones that flare under any hard light, and the ozoon wordmark sits underneath the hands at 10:10. A diffused tent light wraps the stones so they sparkle as points instead of blobs, and the hands are set to keep the brand window clear.

2. Rose gold drifts orange or pink. The case tone is the product. White balance is set off a grey card, not the sweep, and the grade is checked against the physical watch so the rose gold reads warm metal, not copper or plastic pink.

3. Live LCD windows blow out. The ana-digi displays run their demo readouts, and a direct exposure clips the digits. Each sports frame blends a short exposure for the LCD with the locked product exposure, so 14:00 reads sharp while the case keeps its recipe.

4. Steel bracelets mirror the whole room. The brushed and polished links pick up every light and the camera itself. A tent surrounds the watch, flags cut one dark reference line into the bracelet edges, and the lens port is the only opening, so the metal reads as metal, not as a mirror of the studio.

Our Approach

Front symmetric heroes.

All 7 frames square the watch dead-center at 100mm and f/11, strap vertical, crown at 3 o'clock, hands at 10:10. The ozoon dial branding stays legible at thumbnail size, which is the acceptance bar for every frame.

The fashion line rotation.

Frames 1 to 4 carry the women's line through its strap colorways, black, green and navy croc leather against the rose gold case and crystal floral dial. The tent light recipe never changes, so the pavé sparkle matches frame to frame.

The sports line with live displays.

Frames 5 to 7 cover the ana-digi line on steel bracelet and navy suede strap. The watch runs its demo readout during the shoot, and a short second exposure for the LCD windows is blended in post so digits and case share one sharp frame.

Post-production and delivery.

Retouching removes dust from the crystals, cleans strap lint and fingerprints off the cases, and locks all 7 frames to the same 255 white. Final files were delivered as 2000px sRGB JPG plus WebP.

"A watch dial is three exposures in one object: stones, metal and glass. Light for the stones, flag the metal, and set the hands to guard the brand name." — June, Product Photography Team Lead

Technical Specifications
CameraCanon EOS 5D Mark IV
Lens100mm f/2.8L Macro at f/11
LightingDiffused tent light for pavé and cases, edge flags on bracelets, second short exposure for LCD windows
Sets/StylingSeamless white sweep, watches suspended strap-vertical
Talent/PropsNo talent; product-only catalog frames
RetouchingDust and fingerprint cleanup, LCD blend, uniform white lock
Deliverables7 images, 2000px sRGB JPG + WebP

Frequently Asked Questions

What's the rate for a two-line watch set like this?

White-background catalog frames start at $12 per image under our Essential package, so this 7-frame set costs $84 including the LCD blending and retouching. Styled wrist or scene versions start at $35 per image under our Growth package. All rates are starting prices; the final quote depends on your requirements.

How long does a two-family watch session take?

This set was delivered in 6 business days, inside our standard 5-7 business day window: day 1 for the tent recipe and hand-setting, days 2-3 for the shoot, days 4-6 for retouching.

Are these frames ready for marketplace listings?

Yes. All 7 frames sit on pure white at 2000px in sRGB, above the 1000px zoom minimum of major marketplaces, with JPG and WebP versions for Amazon, Alibaba and catalog use. The dial branding stays legible at thumbnail size in every frame.

Can fashion and sports lines share one shoot?

Yes. One tent-light recipe and one camera setup stay locked while the families rotate through, so the women's crystal dials and the men's ana-digi sports models share one white and one shadow grade across all 7 frames.

How do you photograph pavé crystals without losing the dial?

A diffused tent wraps the stones so they read as points of light instead of blown blobs, and the hands are set to 10:10 to keep the brand window clear. Exposure is set for the crystals first so the rose gold case holds its warm metal tone.

How do you keep the digital displays readable?

The watch runs its demo readout during the shoot. A short second exposure captures the LCD digits cleanly and is blended with the locked product exposure in post, so the display and the case are both sharp in one frame.

Need catalog photography for your watch line?

Contact AIMI Visual Media in Guangzhou, China for white-background sets that keep crystals, metal and dial branding readable.

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