
French Wine Cellar Product Photography
- Published:
- 2018-08-21 18:47:19
- Lead Photographer:
- June (Product Photography Team Lead)
- Source:
- AIMI Visual Media Co., Ltd.
- Last Updated:
- 2026-09-17 11:30:00
Ten cellar frames for a French wine collection: multi-brand Bordeaux bottles staged in a stone cellar set with wooden racks, fixed candle glow, tasting glasses and a decanter, shot for a wine importer who needed one old cellar world across ten frames, at our Guangzhou studio in China. See more of this category in our food photography services page.
▶ View full project details, specifications & FAQ
The client imports French Bordeaux and wanted a cellar world that feels old and cool, not a bright retail shelf. The set is a stone floor and arch with wooden racks, candles, tasting glasses and a decanter, dressed with corks and grape props. All 10 frames were shot at the AIMI Visual Media studio in Guangzhou, China.
| Project Overview | |
|---|---|
| Client | A French wine importer selling multi-brand Bordeaux |
| Product | Bordeaux bottles from multiple chateaux |
| Shots Delivered | 10 styled cellar frames |
| Lead Photographer | June, Product Photography Team Lead |
| Shoot Location | AIMI Visual Media studio, Guangzhou, China |
| Turnaround | 5-7 business days |
| Usage License | Full commercial license |
Photography Challenges
1. Candle light must not flicker in the still. Real candles move and expose unevenly. The candle glow is a fixed warm LED hidden behind a diffuser, so the light reads as flame without the motion.
2. Dark bottles on dark stone disappear. The cellar world is low-key by design. A rear rim light and a small label fill keep each bottle readable against the stone, and the corks and grapes catch a warm highlight so they do not vanish.
3. Ten frames need one cellar voice. Racks, arches, crates and niches change, but the warm key and the stone floor stay constant, so the whole set reads as one cellar.
Our Approach
Rack and shelf block.
Frames 01, 05 and 10 establish the cellar architecture: wooden racks, a shelf group and the wide set view.
Bottle and prop block.
Frames 02-04 and 06-09 walk the bottles through the stone floor, the crate, the arch, the niche and the decanter table, each with one hero prop.
Label close-up.
Frame 07 goes to the capsule and label, so the buyer can read the chateau and vintage at zoom.
Post-production and delivery.
Retouching cleaned dust on the bottles, matched the warm candle grade, and delivered 2000x2000px sRGB JPG plus WebP.
"A wine cellar set is a mood first and a product second. Keep the bottles readable, keep the candle fixed, and let the stone do the age." — June, Product Photography Team Lead
| Technical Specifications | |
|---|---|
| Camera | Canon EOS 5D Mark IV |
| Lens | 100mm f/2.8L Macro at f/5.6-f/11 |
| Lighting | Warm key with rear rim, fixed LED candle glow |
| Sets/Styling | Stone floor and arch, wooden racks, candles, tasting glasses, decanter |
| Talent/Props | No talent |
| Deliverables | 10 images, 2000x2000px sRGB JPG + WebP |
Frequently Asked Questions
How is a cellar set like this priced?
Styled creative frames start at $35 per image under our Growth package, so a 10-frame set runs from $350 including set building and retouching. All rates are starting prices, and the final quote depends on your requirements.
Can you shoot multi-brand bottles in one cellar world?
Yes. The stone floor and warm key stay constant, so bottles from different chateaux read as one collection.
How long does a 10-frame session take?
This set was delivered in our standard 5-7 business day window: set build, one shooting day, then retouching and grading.
Do you add white-background versions for marketplaces?
Yes. Pure white-background frames start from $12 per image under our Essential package, delivered at 2000x2000px sRGB with a full commercial license.
Need a cellar world for your wine import?
Contact AIMI Visual Media in Guangzhou, China for wine photography that reads old and cool, not bright and retail.
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