Chinese Restaurant Menu Product Photography
- Published:
- 2018-08-22 18:00:45
- Lead Photographer:
- June (Product Photography Team Lead)
- Source:
- AIMI Visual Media Co., Ltd.
- Last Updated:
- 2026-09-17 11:30:00
Twelve low-key frames for a Chinese restaurant menu refresh: twelve signature dishes from braised pork belly to Peking duck on one dark wood table with white porcelain, backlit steam and a locked light recipe, shot at our Guangzhou studio in China. See more of this category in our food photography collection.
▶ View full project details, specifications & FAQ
The client is a Chinese restaurant refreshing its printed and digital menu: twelve signature dishes from braised pork belly to Peking duck, all reading premium at menu size. The visual system is a dark world: dark wood, white porcelain, steam and dramatic light. All 12 frames were shot at the AIMI Visual Media studio in Guangzhou, China.
| Project Overview | |
|---|---|
| Client | A Chinese restaurant refreshing its menu |
| Product | Twelve signature dishes across meat, seafood, soup and dim sum |
| Shots Delivered | 12 styled menu frames |
| Lead Photographer | June, Product Photography Team Lead |
| Shoot Location | AIMI Visual Media studio, Guangzhou, China |
| Turnaround | 5-7 business days |
| Usage License | Full commercial license |
Photography Challenges
1. Twelve dishes must feel like one restaurant. The menu covers meat, seafood, soup and dim sum. The dark wood table, white porcelain and light recipe stay constant, so every dish reads as a page of the same book.
2. Steam must read without hiding the food. Steam is shot against a dark backdrop with a backlight, so the wisps read clean without obscuring the dish.
3. Glossy sauces need separation. The braised and stir-fried dishes carry dark glossy sauces. A rear rim light separates the dish edge from the dark wood, and the sauce gets a skim highlight so it reads as sheen.
Our Approach
Meat and seafood block.
Frames 01-05 cover the braised pork belly, steamed fish, kung pao chicken, mapo tofu and Peking duck, each on white porcelain against the dark wood.
Soup and vegetable block.
Frames 06-08 add the hot and sour soup, stir-fried greens and sweet and sour pork, keeping the same light map.
Dim sum and group closers.
Frames 09-12 finish with the dumplings, fried rice, spring rolls and the full-range group shot for the menu cover.
Post-production and delivery.
Retouching cleaned steam overshoot, held the sauce gloss, and delivered 2000x2000px sRGB JPG plus WebP.
"A Chinese menu is a system of dark wood and white porcelain. Lock the table, lock the light, and let each dish own its frame." — June, Product Photography Team Lead
| Technical Specifications | |
|---|---|
| Camera | Canon EOS 5D Mark IV |
| Lens | 100mm f/2.8L Macro at f/4-f/8 |
| Lighting | Rear rim for separation, backlight for steam, warm key |
| Sets/Styling | Dark wood table, white porcelain, steam and sauce props |
| Talent/Props | No talent |
| Deliverables | 12 images, 2000x2000px sRGB JPG + WebP |
Frequently Asked Questions
How is a 12-dish menu set priced?
Styled creative frames start at $35 per image under our Growth package, so this set runs from $420 including styling and retouching. All rates are starting prices, and the final quote depends on your requirements.
Can you shoot steam without hiding the food?
Yes. The steam is backlit against a dark backdrop so the wisps read clean and the dish stays sharp.
How long does a 12-frame session take?
This set was delivered in our standard 5-7 business day window: styling tests, two shooting days, then retouching.
Do you add white-background versions for delivery apps?
Yes. Pure white-background frames start from $12 per image under our Essential package, delivered at 2000x2000px sRGB with a full commercial license.
Need a menu that reads as one restaurant?
Contact AIMI Visual Media in Guangzhou, China for Chinese menu photography built on a locked dark world.
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