
ÉTONNER Car Perfume Photography
- Published:
- 2018-09-01 16:38:52
- Lead Photographer:
- June (Product Photography Team Lead)
- Source:
- AIMI Visual Media Co., Ltd.
- Last Updated:
- 2026-09-18 17:45:00
Four white-background frames for the ÉTONNER car fragrance line: plum and blue dashboard diffusers, the refill bottle and the complete retail gift set with packaging, photographed on white sweeps at the AIMI Visual Media studio in Guangzhou for catalog and gift listings. For similar projects, explore our automotive photography collection.
▶ View full project details, specifications & FAQ
The client sells ÉTONNER car perfume products, from dashboard diffusers with translucent fragrance bands to refill bottles and a full gift set with tote, boxes and base packaging. The brief asked for clean white-background coverage of the line, so every SKU and the gift set work across marketplace and brand pages. All four frames were photographed at the AIMI Visual Media studio in Guangzhou, China.
| Project Overview | |
|---|---|
| Client | The ÉTONNER car fragrance brand |
| Product | Dashboard diffusers, refill bottle and retail gift set |
| Shots Delivered | 4 images |
| Lead Photographer | June, Product Photography Team Lead |
| Shoot Location | AIMI Visual Media studio, Guangzhou, China |
| Turnaround | 5-7 business days |
| Usage License | Full commercial license |
Photography Challenges
1. Satin metal and translucent bands need different light. The polished silver shell wants a soft gradient while the plum reservoir band needs transmitted light to glow. A large scrimmed key handles the metal, and a low backlight through the sweep lights the band from behind without touching the shell.
2. Glass refraction distorts the brand mark. The refill bottle bends its etched cap logo through curved glass. The bottle is angled so the cap sits square to camera, and focus stacking keeps the ÉTONNER mark and the liquid level equally sharp.
3. A gift set must read as one family. Tote, gift box, refill carton and diffuser differ in size and finish. The group is built tall-to-short on one sweep with matched spacing, and the debossed black packaging is exposed for its texture so the set reads premium rather than flat black.
Our Approach
Hero diffuser on its pad first.
Frame 01 presents the plum diffuser on its included non-slip pad, giving the listing a complete-in-box hero before the product-only studies.
Profile and refill coverage.
Frames 02 and 03 isolate the shell profile and pair the blue refill bottle with its matching diffuser, covering the replenishment story the line depends on.
Gift set family frame.
Frame 04 arranges the full retail set on one sweep, tote at the back and diffuser forward, so gift buyers see the entire package in a single image.
"Fragrance is invisible, so the photograph has to carry it. Light the liquid band right and the buyer can almost smell the frame." — June, Product Photography Team Lead
| Technical Specifications | |
|---|---|
| Camera | Canon EOS 5D Mark IV |
| Lens | 100mm f/2.8L Macro |
| Lighting | Scrimmed key with sweep backlight for translucent bands |
| Sets/Styling | White sweep catalog sets |
| Talent/Props | None; product packaging as delivered |
| Deliverables | 4 images, high-resolution sRGB JPG + WebP |
Frequently Asked Questions
How is a white-background fragrance line priced?
White-background catalog frames like these start from $12 per image under our Essential package, styled scene versions sit in Growth from $35 per image, and full A+ Content sets start from $80 per SKU under Premium. All rates are starting prices, and the final quote depends on your requirements.
Can you keep the liquid color true through glass?
Yes. Transmitted backlight is metered against a physical reference of the actual liquid, and retouching matches to that reference, so the plum and blue bands ship as the buyer will see them.
Can you photograph our full gift set as one image?
Yes. Complete retail families are arranged on a single sweep with packaging as delivered, covering tote, boxes, bottle and diffuser in one gift-ready frame.
Do these files meet Amazon main image rules?
Yes. White-background frames are delivered at 2000x2000px sRGB, above Amazon's 1000px zoom minimum, on a pure white background with the product filling the frame, and include a full commercial license.
Need a fragrance line shot from hero to gift set?
Contact AIMI Visual Media in Guangzhou, China for catalog photography that makes even the liquid color read true.
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